Better tools for an industry we all depend on.

Waste collection keeps our communities running. Behind it is a complex operation — and software that needs to keep up. For our long-standing client, we redesigned the CRM within their wider software ecosystem. The brief: bring an outdated product in line with how the business works today, using a new design system we also created.

The existing CRM no longer reflected the business logic it needed to support. Processes had changed, requirements had grown, and the interface was showing its age.

In waste management, customer relationships connect to recurring services, sites, containers and collection schedules. Redesigning the CRM meant rethinking how that information fits together — and how people work with it every day.

Research with sales teams, account managers and back-office users helped us understand where the existing system supported their work and where it got in the way.

We used those insights to rethink workflows around current needs, giving the redesign a clear direction grounded in the people using it.

We redesigned the core views to make dense information easier to navigate, understand and act on. Clearer tables, more focused detail views and consistent navigation bring structure to everyday tasks.

The visual design supports that clarity. Typography, spacing and colour establish a clear hierarchy, giving a demanding business tool the care and polish people should expect from modern software.

The redesign was built on a new design system we created for the client. Shared components and interaction patterns give the CRM a consistent language, from tables and filters to forms and feedback.

As one application within a wider software ecosystem, the CRM also sets a direction for what comes next: a reusable foundation for a more coherent experience across products.